Primeplus Norfolk Senior Center relies on the financial contributions of the community to create new beginnings for all seniors. Without you, seniors would not have access to these important programs and services. We work side by side with our community to assure that no senior is left home alone, without access to nutrition, activities and support. Please consider a gift of support to this important agency.

Your generosity is appreciated!

Primeplus Norfolk Senior Center is a 501(c)3 nonprofit, United Way agency. Your contribution is tax deductible and is greatly appreciated by the over 700 members who utilize these important services.


Seniors who exercise gain physical, mental and emotional benefits that they would not get by sitting still. Whether it is gardening, walking or a more intense activity, regular exercise improves seniors’ well-being, especially when they work out with friends or family. At Primeplus we offer more than 50 different physical fitness and wellness courses five days a week. We are dedicated to keeping our members fit, keeping families intact and delaying the need for costly home health care or premature placement in nursing homes.

We offer healthcare screenings, wellness programs, and both group and one on one fitness classes.

In addition to physical wellness Primeplus offers a variety of classes to stimulate the mind and soul. Whether it’s an art or music class, dance lessons, or playing bridge or mahjong, it’s important to keep the mind sharp even as we improve physical wellness.


Membership in the Active Adult program is just $120 per year.

Contact us at (757) 625-5857 or fill out the contact form at the top of this page for membership information. Our Active Adult events are held at our Norfolk location: 7300 Newport Ave, Suite 100, Norfolk, Virginia 23505



The Adult Day Services (ADS) is a state licensed, Veteran’s Administration approved program for adults over the age of 45 with chronic conditions requiring daily supervision, such as Alzheimer’s and dementia. Our licensed caregiver respite program operates each weekday.This community based service helps maintain the family unit and decreases the need for more costly institutional services. We also provide caregiver support groups to help family members cope with the daily struggles of caring for their loved ones.



7300 Newport Ave., #100 Norfolk, VA 23505


PrimePlus at the M. E. Cox Center
644 N Lynnhaven Rd.Virginia Beach, VA 23452


  • AARP
  • Alzheimer’s Association, Southeastern Virginia Chapter
  • City of Norfolk
  • Cosmopolitan International
  • EC Wareheim Foundation
  • Foodbank of Southeastern Virginia
  • Food Lion
  • Hampton Roads Community Foundation
  • Norfolk Taskforce on Aging
  • Old Dominion University
  • Rotary Club of Norfolk
  • Senior Services of Southeastern Virginia | The Center for Aging
  • Sentara
  • Towne Bank
  • Thistle Foundation
  • UBS
  • United Way of South Hampton Roads
  • USAA
  • Virginia Stage Company